The PGA TOUR and FanDuel announced a new agreement to offer fans odds-based content. FanDuel will use the PGA TOUR’s marks and will be allowed to advertise in TOUR media. Fans will also have access to highlights of tournaments on FanDuel. The new partnership is expected to bring additional revenue and excitement to both parties.
The deal includes on-site brand exposure at MLB Jewel Events and an Official Sports Betting Partner status. During the 2021 MLB Postseason, the company will be the official betting partner of the T-Mobile Home Run Derby and will provide players with a chance to win 2021 World Series tickets. DraftKings is also offering two free to play pools centered around the Home Run Derby. This is in addition to their other MLB affiliations.